Client Highlight

A client partner since 1987.

Taylor has two decades of experience helping Diageo, the world’s leading premium drinks business, engage in an intimate dialogue with its target consumers. The integrated marketing communications campaigns created by Taylor for leading brands such as Bushmills, Crown Royal, Johnnie Walker, Jose Cuervo, Guinness and Smirnoff, among others, have helped launch new products, reinvigorate iconic brands and sustain momentum in the marketplace

Taylor has handled Diageo brand activity at major sports, entertainment, and lifestyle events including the MTV Video Music Awards, Sundance Film Festival, Super Bowl, NBA All-Star Game and Daytona 500.

Additionally, one of the highlights of Taylor’s decade-long experience in Corporate Social Responsibility (CSR) is the “Safe Rides Home” program in support of Diageo’s NASCAR relationship. The award-winning campaign has been recognized as the paradigm of excellence for CSR initiatives in the spirits industry.